Moschino X Lego

Who says you can’t you play with your clothes ?

Moschino and Lego have many things in common, notably, their ability to bring life and joy through design. Moschino is known as a distinct, humorous and playful brand who has recently gotten a new creative director, Adrian Appiolaza, leading the brand on a new path.

This partnership with LEGO will bring back the colors of Moschino’s past, while allowing lovers of both brands to explore their style and learn more about the legendary fashion house. If any brand was to bring LEGO to the world of luxury apparel, it would be Moschino.

By being able to customize legos in Moschino apparel, this collection will bring a new niche to the world of LEGO, and celebrate a similar love of innovation and iconic designs.

Collaborator

Evelyn van Wijngaarden

Skills

Research
Time Management
Marketing
Fashion Design
Styling
Procreate
Visual Communication (Canva)

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Challenges

Scheduling
Staying true to both brands.
Balancing brand motifs.

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